CHING-WEN CHANG

BILLY DUVALLE

®2024

BILLY DUVALLE

®2024

From Mess to System: AI-Powered Order Management

How conversational AI turned scattered DMs into organized workflows.

Industry

B2C

eCommerce

Mobile

Tablet

Web

AI Chatbot

Role

Senior Product Designer

Team

2 Product Designers • 2 UX Researchers • 1 PM • 3 Developers

Skills

Responsive Design • Interaction Design • Prototyping • Scalable Design Systems • Stakeholder Interviews • Storyboard • Usability Testing • A/B Testing • Data Analysis • Accessibility (WCAG)

Industry

B2C

eCommerce

Mobile

Tablet

Web

AI Chatbot

Role

Senior Product Designer

Team

2 Product Designers • 2 UX Researchers • 1 PM • 3 Developers

Skills

Responsive Design • Interaction Design • Prototyping • Scalable Design Systems • Stakeholder Interviews • Storyboard • Usability Testing • A/B Testing • Data Analysis • Accessibility (WCAG)

Industry

B2C

eCommerce

Mobile

Tablet

Web

AI Chatbot

Role

Senior Product Designer

Team

2 Product Designers • 2 UX Researchers • 1 PM • 3 Developers

Skills

Responsive Design • Interaction Design • Prototyping • Scalable Design Systems • Stakeholder Interviews • Storyboard • Usability Testing • A/B Testing • Data Analysis • Accessibility (WCAG)

01 · Problem: Orders Lost in Scattered Communication

Details got scattered across Instagram DMs, email, and text. Delivery dates slipped. The artist lost track of which revision the client approved. So the order stalled—or disappeared.

Business goal

Increase custom order completion rates and build trust between artists and clients, so they choose ArtMingle for commissions.

Business goal

Increase custom order completion rates and build trust between artists and clients, so they choose ArtMingle for commissions.

Business goal

Increase custom order completion rates and build trust between artists and clients, so they choose ArtMingle for commissions.

Artist need

Track custom orders without switching apps. See what the client agreed to, what’s pending, and what’s next—all in one place.

Artist need

Track custom orders without switching apps. See what the client agreed to, what’s pending, and what’s next—all in one place.

Artist need

Track custom orders without switching apps. See what the client agreed to, what’s pending, and what’s next—all in one place.

Key UXR insight: The artist required a collaborative workspace with a structured, info-retrievable organization, rather than getting lost in threads.

02 · Solution: AI-Assisted Order Management System

We built an AI chatbot that helps artist and client stay aligned throughout the commission process. Prompt cards guide key actions. All custom details sync in one place.

Artist flow

Assistance offered by an AI chatbot

01

Artwork Order Notification System.

02

Step-by-Step Guide to Order Confirmation and Client-Artist Collaboration.

03

Process Transparency: Client-Artist Collaboration Tracking Tool.

04

Synchronized Client-Artist Information throughout the Process.

Artist flow

Assistance offered by an AI chatbot

01

Artwork Order Notification System.

02

Step-by-Step Guide to Order Confirmation and Client-Artist Collaboration.

03

Process Transparency: Client-Artist Collaboration Tracking Tool.

04

Synchronized Client-Artist Information throughout the Process.

Artist flow

Assistance offered by an AI chatbot

01

Artwork Order Notification System.

02

Step-by-Step Guide to Order Confirmation and Client-Artist Collaboration.

03

Process Transparency: Client-Artist Collaboration Tracking Tool.

04

Synchronized Client-Artist Information throughout the Process.

Reel image
01 Artist

Artwork Order Notification System.

03 · Why Is It Designed for Artist?

Marketplaces treat custom orders like ready-made products. But custom work isn’t just a transaction—it’s a multi-week collaboration.

Managing and syncing custom details with the client became a must.

04 · Product Thinking through Usability Testing and A/B Testing

  • The AI chatbot is embedded at various entry points across the artist’s workflow. Assist with keeping order management organized and guided.

    Feature 01: Order Notification System

    Problem

    80% of artists missed new orders due to low-contrast notification badges.

    Solution

    A high-contrast notification badge with an FAB that directs artists to create an Art Schedule immediately with seamless guidance.

    Impact

    Artists see new orders immediately. Orders don’t get lost at intake.

  • The AI chatbot is embedded at various entry points across the artist’s workflow. Assist with keeping order management organized and guided.

    Feature 02: AI-Guided Art Schedule Creation

    Problem

    Artists struggled with confusing CTAs and unclear instructions. Only 60% completed Art Schedule setup.

    Solution

    AI chatbot with prompt cards walks artists through order setup step-by-step. Clear field labels, consistent CTA styling, minimal text.

    Impact

    100% Art Schedule completion rate after redesign. Artists understand the system without confusion.

04 · Product Thinking through Usability Testing and A/B Testing

  • The AI chatbot is embedded at various entry points across the artist’s workflow. Assist with keeping order management organized and guided.

    Feature 01: Order Notification System

    Problem

    80% of artists missed new orders due to low-contrast notification badges.

    Solution

    A high-contrast notification badge with an FAB that directs artists to create an Art Schedule immediately with seamless guidance.

    Impact

    Artists see new orders immediately. Orders don’t get lost at intake.

  • The AI chatbot is embedded at various entry points across the artist’s workflow. Assist with keeping order management organized and guided.

    Feature 02: AI-Guided Art Schedule Creation

    Problem

    Artists struggled with confusing CTAs and unclear instructions. Only 60% completed Art Schedule setup.

    Solution

    AI chatbot with prompt cards walks artists through order setup step-by-step. Clear field labels, consistent CTA styling, minimal text.

    Impact

    100% Art Schedule completion rate after redesign. Artists understand the system without confusion.

05 · Storyboard for Artist’s Workflow

AI chatbot helps artist stay connected with client and manage work efficiently, allowing them to focus on their commission tasks.

Next Project

Next Project

Thank you for reading this far. Let’s connect and start a conversation—I look forward to hearing from you and sharing details during the interview!

2026 ® Ching-Wen Chang. All Rights Reserved.

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Let's Connect

Thank you for reading this far. Let’s connect and start a conversation—I look forward to hearing from you and sharing details during the interview!

2026 ® Ching-Wen Chang. All Rights Reserved.

Copy My Email

Let's Connect

Thank you for reading this far. Let’s connect and start a conversation—I look forward to hearing from you and sharing details during the interview!

2026 ® Ching-Wen Chang. All Rights Reserved.

Copy My Email

Let's Connect