Toronto Based • Product/Experience Designer • UX Researcher • Project Manager
Selected Work
Hello!
Bonjour!
¡Hola!
I’m
Ching-Wen
Award-winning Product and Experience Designer with diverse expertise spanning B2B and B2C UX research, engineering, and interaction design. I transform deep user insights into strategic design solutions that drive innovation and deliver measurable business impact. With 7+ years of experience in UX design and mixed-methods research across diverse industries, I specialize in zero-to-one projects—turning ambiguity into clarity through human-centered design.
My approach is rooted in curiosity and strategic thinking. I constantly ask “why” to ensure alignment between user needs, business goals, and stakeholder objectives. This mindset allows me to navigate complexity, challenge assumptions, and uncover opportunities that others might miss.
I thrive in collaborative environments where design, research, and strategy intersect. Whether leading end-to-end product development or partnering with cross-functional teams, I bring creativity, rigor, and a commitment to building sustainable, user-focused businesses. I'm dedicated to continuous growth—always refining my craft and expanding my leadership capabilities.
I am passionate about engaging with stakeholders through thoughtful, insight-driven interviews and enjoy bringing ideas to life through visual design. As an avid art enthusiast, I love working with Conté crayons and acrylics to express my creativity beyond the digital realm. Outside of design and research, I find inspiration in nature—backpacking and hiking help recharge me and spark new perspectives that fuel my innovation.
Expertise
Research
Mixed Methods UX Research (Qualitative/Quantitative)
Competitive Analysis · Literature Review
Data Analysis/Synthesis
User Interviews · Surveys · A/B Testing
User Flows · Journey Maps · Personas
Design
UX/UI/Graphic/Visual/Motion Design
Wireframes · Interactive Prototypes
Usability Testing · Scalable Design System
Human-Computer Interaction · Unity · C#
Accessibility (WCAG 2.2) · Responsive Design
Agile Project/Product Management
HTML · CSS · React · Python · SQL
Figma · Adobe Creative Cloud · GenAI · Vibe Coding
Hello!
Bonjour!
¡Hola!
I’m
Ching-Wen
Award-winning Product and Experience Designer with diverse expertise spanning B2B and B2C UX research, engineering, and interaction design. I transform deep user insights into strategic design solutions that drive innovation and deliver measurable business impact. With 7+ years of experience in UX design and mixed-methods research across diverse industries, I specialize in zero-to-one projects—turning ambiguity into clarity through human-centered design.
My approach is rooted in curiosity and strategic thinking. I constantly ask “why” to ensure alignment between user needs, business goals, and stakeholder objectives. This mindset allows me to navigate complexity, challenge assumptions, and uncover opportunities that others might miss.
I thrive in collaborative environments where design, research, and strategy intersect. Whether leading end-to-end product development or partnering with cross-functional teams, I bring creativity, rigor, and a commitment to building sustainable, user-focused businesses. I'm dedicated to continuous growth—always refining my craft and expanding my leadership capabilities.
I am passionate about engaging with stakeholders through thoughtful, insight-driven interviews and enjoy bringing ideas to life through visual design. As an avid art enthusiast, I love working with Conté crayons and acrylics to express my creativity beyond the digital realm. Outside of design and research, I find inspiration in nature—backpacking and hiking help recharge me and spark new perspectives that fuel my innovation.
Expertise
Research
Mixed Methods UX Research (Qualitative/Quantitative)
Competitive Analysis · Literature Review
Data Analysis/Synthesis
User Interviews · Surveys · A/B Testing
User Flows · Journey Maps · Personas
Design
UX/UI/Graphic/Visual/Motion Design
Wireframes · Interactive Prototypes
Usability Testing · Scalable Design System
Human-Computer Interaction · Unity · C#
Accessibility (WCAG 2.2) · Responsive Design
Agile Project/Product Management
HTML · CSS · React · Python · SQL
Figma · Adobe Creative Cloud · GenAI · Vibe Coding
Hello!
Bonjour!
¡Hola!
I’m
Ching-Wen
Award-winning Product and Experience Designer with diverse expertise spanning B2B and B2C UX research, engineering, and interaction design. I transform deep user insights into strategic design solutions that drive innovation and deliver measurable business impact. With 7+ years of experience in UX design and mixed-methods research across diverse industries, I specialize in zero-to-one projects—turning ambiguity into clarity through human-centered design.
My approach is rooted in curiosity and strategic thinking. I constantly ask “why” to ensure alignment between user needs, business goals, and stakeholder objectives. This mindset allows me to navigate complexity, challenge assumptions, and uncover opportunities that others might miss.
I thrive in collaborative environments where design, research, and strategy intersect. Whether leading end-to-end product development or partnering with cross-functional teams, I bring creativity, rigor, and a commitment to building sustainable, user-focused businesses. I'm dedicated to continuous growth—always refining my craft and expanding my leadership capabilities.
I am passionate about engaging with stakeholders through thoughtful, insight-driven interviews and enjoy bringing ideas to life through visual design. As an avid art enthusiast, I love working with Conté crayons and acrylics to express my creativity beyond the digital realm. Outside of design and research, I find inspiration in nature—backpacking and hiking help recharge me and spark new perspectives that fuel my innovation.
Expertise
Research
Mixed Methods UX Research (Qualitative/Quantitative)
Competitive Analysis · Literature Review
Data Analysis/Synthesis
User Interviews · Surveys · A/B Testing
User Flows · Journey Maps · Personas
Design
UX/UI/Graphic/Visual/Motion Design
Wireframes · Interactive Prototypes
Usability Testing · Scalable Design System
Human-Computer Interaction · Unity · C#
Accessibility (WCAG 2.2) · Responsive Design
Agile Project/Product Management
HTML · CSS · React · Python · SQL
Figma · Adobe Creative Cloud · GenAI · Vibe Coding